Cookie Policy

All About Learning Press Cookie Policy

Last update: May 26, 2022

We use cookies on the this website https://www.allaboutlearningpress.com (the “Website”), as explained in this cookie policy. Below, you can find detailed information about the types of our cookies, their purposes, and your right to manage cookies.

1. Who Is Responsible for Cookies on the Website?
2. What Should I Know About Cookies?
3. What Cookies Do We Use?
4. Cookie Consent
5. How to Disable Cookies
6. Google Analytics
7. Google reCAPTCHA
8. Contact

1. Who is Responsible for Cookies on the Website?

The data controller that is responsible for the processing of personal data through the Website, including placing first-party cookies, is All About Learning Press, Inc. (C-Corp) having a registered business address at 615 Commerce Loop, Eagle River, WI 54521, the United States, and the business registration number FEIN: 85-1546210 (“we”, “us”, or “our”).

2. What Should I Know About Cookies?

A cookie is a small piece of data typically consisting of letters and numbers. When you visit a website, that website may send a cookie to your browser. Subsequently, the browser may store the cookie on your computer or mobile device for some time (cookie expiration date depends on its type). Cookies are used to recognise your device and collect certain information about your use of websites. Thus, over time, cookies allow websites to “remember” your actions and preferences. There are several types of cookies, namely, (i) persistent cookies, which remain valid until deleted by you, (ii) cookies that remain valid until their expiration date, and (iii) session cookies that are stored on a web browser and remain valid until the moment the browser is closed. Cookies may also be (i) first-party cookies (set by the original website itself) and (ii) third-party cookies (placed by third-party websites).

3. What Cookies Do We Use?

We may use different types of cookies on the Website, including:

  • Essential technical cookies that are strictly necessary to ensure the correct functioning of the Website and provide the services requested by you;

  • Marketing cookies that allow us to create, implement, and examine our marketing campaigns. Such cookies allow us to reach the right customers, analyze the productivity of our marketing campaigns, and offer you personalized advertisement; and

  • Statistics cookies that allow us to generate statistical reports about how you use the Website.

  • Preferences cookies that enable the Website to remember information you have selected that changes the way the website behaves or looks, such as your preferred language or the region that you are in.

Below you can find a list of cookies that we use on the Website, including their purpose and expiration time:

Essential Technical Cookies

Name Type Provider
(location)
Expiration Purpose
SHOP_SESSION_TOKEN First-party HTTP cookie BigCommerce
(US)
6 days For the shopping cart functionality on the Website.
STORE_VISITOR First-party HTTP cookie BigCommerce
(US)
1 day This cookie is used to set an ID for you. This serves to count the number of specific visitors to the Website.
XSRF-TOKEN First-party HTTP cookie BigCommerce
(US)
Session Ensures visitor browsing security by preventing cross-site request forgery. This cookie is essential for the security of the website and visitor.
rc::a Third-party HTML cookie Google
(US)
Persistent This cookie is used to distinguish between humans and bots.
rc::c Third-party HTML cookie Google
(US)
Session This cookie is used to distinguish between humans and bots.
__cf_bm Third-party HTML cookie HubSpot
(US)
1 day This cookie is used to distinguish between humans and bots.

Preferences Cookies

Name Type Provider
(location)
Expiration Purpose
hubspotutk First-party HTTP cookie HubSpot
(US)
6 dmonths This cookie keeps track of a visitor's identity. It is passed to HubSpot on form submission and used when deduplicating contacts.
Shopper-Pref First-party HTTP cookie allaboutlearningpress.com
(US)
1 week Saves the visitor's currency preferences.
lastVisitedCategory First-party HTTP cookie allaboutlearningpress.com
(US)
Session This cookie is used to determine when the visitor last visited the different subpages on the website.
wistia-video-progress-# Third-party HTML cookie Wistia
(US/UK)
Persistent Contains a timestamp for the website's video content. This allows the user to resume watching without having to start over, if the user leaves the video or website.

Marketing Cookies

Name Type Provider
(location)
Expiration Purpose
__hstc First-party HTTP cookie HubSpot
(US)
6 months The main cookie for tracking visitors.
_fbp First-party HTTP cookie Facebook
(US)
3 months To store and track visits across websites
_gcl_au First-party HTTP cookie Google Adsense
(US)
3 months To store and track conversions.
__tld__ First-party HTTP cookie BigCommerce
(US)
Session Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
__ptq.gif Third-party pixel cookie HubSpot
(US)
Session The cookie is used to send data to the marketing platform HubSpot about your device and behavior. It tracks you across devices and marketing channels.
ajs%3Acookies First-party HTTP cookie BigCommerce
(US)
1 year Collects data on visitors. This information is used to assign visitors into segments, making website advertisement more efficient.
ads/ga-audiences Third-party pixel cookie Google AdWords
(US)
Session The cookie is used by Google AdWords to re-engage visitors that are likely to convert to customers based on your online behavior across websites.
ajs_group_id First-party HTTP cookie BigCommerce
(US)
1 year This cookie is used to assign specific visitors into segments, this segmentation is based on visitor behavior on the website - the segmentation can be used to target larger groups.
ajs_group_properties Third-party HTML cookie BigCommerce
(US)
Persistent Collects data on visitors. This information is used to assign visitors into segments, making website advertisement more efficient.
ajs_user_id First-party HTTP cookie BigCommerce
(US)
1 year This cookie is used to collect data on the visitor's behavior on the website - this information can be used to assign the visitor to a visitor segment, based on common preferences.
ajs_user_traits Third-party HTML cookie BigCommerce
(US)
Persistent Collects data on visitors. This information is used to assign visitors into segments, making website advertisement more efficient.
pagead/1p-user-list/# Third-party Pixel cookie Google
(US)
Session Tracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for measurement of advertisement efforts and facilitates payment of referral fees between websites.
tr Third-party Pixel cookie Facebook
(US/UK)
End of session The cookie is used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.

Statistics Cookies

Name Type Provider
(location)
Expiration Purpose
__hstc First-party HTTP cookie HubSpot
(US)
179 days Sets a unique ID for the session . This allows the website to obtain data on visitor behavior for statistical purposes.
__hssc First-party HTTP cookie HubSpot
(US)
30 minutes This cookie keeps track of sessions.
__hssrc First-party HTTP cookie HubSpot
(US)
End of session to store anonymized statistics.
_ga First-party HTTP cookie Google Analytics
(US)
2 years Used to distinguish users.
_gid First-party HTTP cookie Google
(US)
24 hours Used to distinguish users.
_ga First-party HTTP cookie Google Analytics
(US)
2 years Used to persist session state.
_gac_gb_ First-party HTTP cookie Google Analytics
(US)
90 days Contains campaign related information. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt out.
_gat First-party HTTP cookie Google Analytics
(US)
1 minute This cookie does not store any user information; it's just used to limit the number of requests that have to be made to doubleclick.net.
_gat__ First-party HTTP cookie Google Analytics
(US)
1 minute Used to persist session state.
athena_short_visit_id First-party HTTP cookie BigCommerce
(US)
1 day Used for analytics tracking.
ajs_anonymous_id First-party HTTP cookie BigCommerce
(US)
1 year This cookie is used to identify a specific visitor - this information is used to identify the number of specific visitors on a website.
wistia Third-party HTML cookie Wistia
(US/UK)
Persistent Used by the website to track the visitor's use of video content - The cookie roots from Wistia, which provides video software to websites.

4. Cookie Consent

When you visit the Website for the first time, we may ask you to provide us with your consent to our use of all cookies via a cookie consent banner. If you do not provide your opt-in consent, we will not serve you our non-essential cookies. Please note that we may not be able to provide you with the best possible user experience on the Website if not all cookies are enabled.

5. How To Disable Cookies

When we ask you to provide your consent to our use of non-essential cookies, you have the freedom not to provide such consent. If you would like to refuse our use of non-essential cookies later, you can do it at any time by declining cookies in your browser or device. For more information, you can consult the cookie management instructions of your browser:

6. Google Analytics

To analyse your use of the Website, we use Google Analytics, the business analytics service provided by Google LLC located in the United States (“Google”). Google generates statistical information by means of cookies and creates reports about your use of the Website. The cookies served by Google Analytics are anonymous first-party cookies (please refer to section 3 for more information) that do not allow us to identify you in any manner. The information generated by cookies will be transmitted to and stored by Google on servers in the United States. To ensure your privacy, your IP address will be anonymised and Google will not combine your IP address with other information Google holds about you. Thus, Google will not be able to identify you. In certain cases (e.g., when required by law or when third parties conduct services on behalf of Google), Google may transfer the information to third parties. For more information about Google Analytics’ privacy practices, please visit https://support.google.com/analytics/answer/6004245. If you would like to opt out from Google Analytics, you can do so by installing a Google Analytics opt-out browser add-on available at https://tools.google.com/dlpage/gaoptout?hl=en.

7. Google reCAPTCHA

We use reCAPTCHA on the Website, the service provided by Google, to verify whether you are a human being and not a robot. It helps to protect our website against spam and abuse. The reCAPTCHA analysis takes place in the background. When you use reCAPTCHA, Google will collect some personal and non-personal data from you, such as:

  • All cookies set to your browser by Google in the last 6 months;

  • Information about your mouse clicks;

  • CSS information;

  • Date;

  • Browser language;

  • Any plug-in installed in the browser; and

  • Javascript objects.

The above-mentioned data will be sent to Google located in the United States. We have a legitimate interest in protecting the Site from abusive automated crawling and spam. For more information about Google reCAPTCHA and Google’s privacy policy, please visit the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/v3.html.

8. Contact

If you have any questions about this cookie policy our our data protection practices, please contact us by using the following contact details:

    Email:       support@allaboutlearningpress.com
    Phone number:       +1 715-477-1976
    Postal address:       Privacy Department
          All About Learning Press, Inc.
          615 Commerce Loop
          Eagle River, WI 54521
          The United States of America